Fulchillment (our blog)

20 Tools to help Start up your eCommerce

logistico team | August 9, 2018

Starting your own business online can be overwhelming especially with so many competitors. The eCommerce market is buzzing, stores are now either becoming fully online or are not fully depending on brick and mortar stores to make their sales. No worries! Logistico is here to help and make your life a little bit easier in this data driven market, we went out and hunted for some tools that could really help you when starting out. You know the basics of any business. Now if you want to cut to the chase, you can visit: http://startupstash.com/, https://www.producthunt.com/, and http://makerbook.net/; they’re great online directories of tools and resources. If not here are 20 tools that will make your start up run smoother:

Tools for Marketing:

1. MailChimp:

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MailChimp is best known as an emailing platform, great email templates and easy to use interface. Now you can also create targeted ads on Instagram using the email lists you already have, plus a myriad of other features.

2. Intercom:

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Intercom is another great company that is known mostly as a messaging platform but it can also work wonders when it comes to automated messages! Intercom not only serves as a customer service platform where you can directly chat with users, but you can also set up automated emails based on user activity segmentations as well as in-app messages to people.

3. Customer.Io:

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Customer.Io is a messaging platform that sends out messages based on customer’s behaviors on your page. Not only this, but engagement within your page can be improved by sending out messages based on your customer’s condition. This includes them not having been connected or logging in for a while.

4. Viral Loops:

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Viral Loops makes things easier by having pre-made templates that you can follow for your email campaigns. Some of these are designed and specialized in helping drive foot traffic from an online store to a brick and mortar store.

Tools for Internal Team Productivity:

5. Airtable

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Airtable is an organizational platform that allows you to keep plans, schedules, and strategies all in one place. Need a Content marketing planner? Airtable has you covered with its templates! This is one of the platforms that allow several people to be working on the same spreadsheet.

6. Asana

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Asana is another organizational platforms that has lists, boards, calendars, and timelines to organize any projects you have in mind. The best part is you can create a visual project plan to have an overview of the possible directions that each tasks can go to preparing for any roadblocks along the way.

7. Basecamp

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Basecamp is a team productivity platform that consists of campfires (the team), message boards, to-dos, schedules, and docs and files. It allows for feedback on other people’s work under their projects for any suggestions that can help.

8. Trello

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Trello allows you to organize your projects into different boards such as into priorities, current and future projects, writing, etc. Boards are also customizable into color to fit into theme of the project.

Tools for the Creative Side:

9. Canva

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Canva is a graphic design tool that includes templates, photos, and icons to help you out. Professionals as well as non-professionals use it to create social media posts or invitations. It is great for those small teams that have to wear many hats, templates are made to cover the basics of all your design needs. There is a free tier and paid plans.

10. Pexels

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Always looking for photos that won’t cause you copyright infringement? Pexels is here for you! Just type in the search bar and free stock photos will appear.

11. Pixabay

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Just like Pexels, Pixabay is another free tool you can use for free stock photos. No need to worry anymore about receiving those messages!

12. DesignBold

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With a similar interface like Canva, DesignBold has its small differences includes many more templates and free stock photos. Although you have a free start up, you can upgrade to have more space and the ability to upload custom fonts.

Tools for selling Online:

13. Shopify

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Shopify is one of the few shopping carts you can install into your online store. Some of its features include: storefronts, shopping carts, store management, marketing & SEO, and analytics.

14. Magento

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Magento is another shopping cart that offers different products and solutions depending on what type of business you are. Its ecommerce platform allows for customer segmentation and personalization, boost conversion rates, and integrated B2B Functionality.

15. BigCommerce

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BigCommerce can be easily integrated into several platforms such as Amazon and eBay to fit all your possible needs. One of the best things about it is that it allows you to covert visitors into customers through CRO tools and scale with API’s.

16. WooCommerce

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Developer? Well WooCommerce is especially made for developers with over 400 extensions and is managed with GitHub. You can manage orders through inventory and order management and optimize stores by giving your customers coupons to increase sales. Who doesn’t love coupons?

Tools for making your own website:


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Wix is a web development company that helps you create your own website with templates or on your own. Best and coolest feature? By answering a few questions, Wix ADI can design a website for you based on your answers.

18. GoDaddy

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GoDaddy is the world largest domain registrar allowing you to purchase your website’s domain in one go. It goes hand in hand with WordPress that works with Web and Business Hosting.

19. SquareSpace

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SquareSpace is another web development platform that allows for domain registrar as well. It has no end to product inventory, an easy to organize and categorize merchandise, and flexible payment options such as PayPal and Apple Pay.

20. BlueHost

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Last but not least, BlueHost is a Hosting platform to keep your domains and emails in check. It allows you to easily track all your domains in one platform, manage unlimited email accounts, and create constant backups for your account. Why look further when you can keep everything together instead of switching websites?